1. Introduction
“Personally identifiable information” (“PII”) is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in some context. Please read this privacy policy carefully to understand how TopicNews.cn collects, uses, protects or otherwise handles your PII.
2. PII Collected
2.1 Type of PII – When interacting with the TopicNews.cn website (the “Site”), you may be asked to enter some or all of the following: your name, email address, mailing address, phone number, credit card information, social security number or other details. This PII is collected by the Site (“Collected PII”).
2.2 When Collected – Examples of when TopicNews.cn may collect PII from you are: when you register on the Site, place an order, subscribe to a newsletter, respond to a survey, fill out a form, enter information on the Site or simply visit or interact with the Site.
3. Use of Collected PII
Following are some examples of how TopicNews.cn may use Collected PII:
- to personalize your experience on the Site and to assist TopicNews.cn to identify which type of content and product offerings you may be more interested in;
- to try to improve the Site and make it more attractive and useful to its users;
- to try to respond to your customer service requests in an effective way;
- to administer a contest, promotion, survey or other Site feature;
- to process your transactions in an effective manner;
- to send periodic emails regarding your order or other products and services.
4. Protection of Collected PII
4.1 Safeguards – TopicNews.cn implements a variety of security measures when a user places an order enters, submits, or accesses their information on the Site, with the objective of trying to safeguard Collected PII. TopicNews.cn has an interest to protect Collected PII, so it may from time to time use malware scanning and/or otherwise specialized software to look for and protect against known vulnerabilities, but TopicNews.cn provides no guarantee that Collected PII will at all times be fully safeguarded, and it is unlikely that any website could ever provide such guarantees. You therefore interact with the Site entirely at your own risk.
4.2 Access – Collected PII is often contained behind secured networks and will generally be accessible by a limited number of persons having access rights to such networks. In addition, sensitive payment/credit information you supply is generally encrypted via Secure Socket Layer (SSL) or other equivalent technology.
4.3 Transactions – Transactions on the Site are generally processed through a gateway provider and are not stored or processed on the Site’s servers.
5. Cookies
5.1 Introduction – Cookies are small files that a website or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information.
5.2 Use of Cookies – By way of example, TopicNews.cn uses cookies to help remember and process the items in your shopping cart. Cookies are also used to help TopicNews.cn understand your preferences based on previous or current interaction with the Site. TopicNews.cn also uses cookies to help compile aggregate data about Site traffic and Site interaction, and keep track of advertisements. TopicNews.cn may also use trusted third party services that track this information on behalf of TopicNews.cn.
5.3 Preferences – Many Web browsers allow you to choose to have your computer warn you each time a cookie is being sent, or to choose to turn off all cookies. You should review your browser settings for more information and direction on this. If you disable or restrict cookies, some features on the Site may be disabled, which may make your Site experience less efficient than it might otherwise be.
6. Disclosure to Third Parties
TopicNews.cn does not sell, trade, or otherwise transfer Collected PII to outside parties unless TopicNews.cn provides you with advance notice. “Outside Parties” does not include website hosting partners and other parties who assist TopicNews.cn in operating the Site, or conducting its business, but TopicNews.cn will generally require that those parties agree to keep PII confidential. TopicNews.cn may also release Collected PII when it believes that release is appropriate to comply with the law, enforce Site policies, or protect the rights, property, or safety of TopicNews.cn or others. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.
7. Third Party Links
The Site may include or offer third party products or services. These third party sites may have separate and independent privacy policies. TopicNews.cn shall have no responsibility or liability for the content and activities of such sites.
8. Google
8.1 Google Policies – Google’s advertising requirements are generally published by Google and should be reviewed on Google’s website. Information on this matter can currently be found at the following address:
but this may change from time to time and is not in the control of TopicNews.cn.
8.2 Use of Google Services – TopicNews.cn uses Google AdSense Advertising on the Site. Google, as a third party vendor, uses cookies to serve ads on the Site. Google’s use of the DART cookie enables it to serve ads to Site users based on their visit to the Site and other sites on the Internet. Users may opt out of the use of the DART cookie by visiting the Google ad and content network privacy policy. From time to time, TopicNews.cn may use various Google services. Currently, TopicNews.cn uses the following services, but this may change from time to time without this Privacy Policy necessarily being updated to reflect such changes:
- remarketing with Google AdSense;
- Google Display Network Impression Reporting.
TopicNews.cn, along with third party vendors, such as Google, use first-party cookies (such as the Google Analytics cookies) and third party cookies (such as the DoubleClick cookie) or other third party identifiers together to compile data regarding user interactions with ad impressions, and other ad service functions as they relate to the Site.
You can probably set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you may be able to opt out by visiting the Network Advertising initiative opt out page or permanently using the Google Analytics Opt Out Browser add on.
9. Fair Information Practices
9.1 Introduction – It is often said that the Fair Information Practices Principles form the backbone of privacy law in the United States and that the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect PII.
9.2 Actions – In order to be in line with Fair Information Practices, TopicNews.cn will take the following responsive action, should a data breach occur: TopicNews.cn will notify Site users via email or via in-Site notification, within 7 business days. TopicNews.cn also agrees to the individual redress principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or a government agency to investigate and/or prosecute non-compliance by data processors.
9.3 Data Deletion – For data deletion request, please use the account registration email to send the request to contact(a)topicnews.cn, subject “Data Deletion”. We shall fulfil the request in 3 working days.
10. CANSPAM Act
10.1 Introduction – The CANSPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
10.2 Use of email addresses – TopicNews.cn collects your email address for various purposes. By way of example, this may include the following purposes:
- to send information, respond to inquiries, and/or other requests or questions;
- to process orders and to send information and updates pertaining to orders;
- to send you additional information related to products and/or services;
- to market to TopicNews.cn’s mailing list or continue to send emails to TopicNews.cn’s clients after an initial transaction has occurred.
10.3 Compliance – With a view to complying with CANSPAM TopicNews.cn agrees to the following:
- NOT to use false, or misleading subjects or email addresses;
- to Identify the message as an advertisement in some reasonable way;
- to Include the physical address of TopicNews.cn’s business or site headquarters;
- to monitor third party email marketing services for compliance, if one is used;
- to honor opt-out/unsubscribe requests quickly;
- to allow users to unsubscribe by using the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future emails, you can follow the instructions that will generally appear at the bottom of each email and TopicNews.cn will then promptly remove you from ALL correspondence email.
11. Contact
If you have any questions regarding this Privacy Policy you may contact us at admin(at)topicnews.cn – replace the (a) with @